How to Attracting More Qualified Leads Online

Leads are the lifeblood of a business. But too often, businesses focus on lead quantity and not enough on lead quality. And while having a full lead funnel is important, you want to make sure you generate leads that have a higher likelihood of converting and becoming a customer.

This webinar shows the essential building blocks of attracting more qualified leads online. In this 45-minute session, my colleague, WSI Digital Marketing Consultant, Gerardo Kerik shared his best practices to help you reach and generate higher-quality leads for your business.

Takeaways of lead generation

Not sure if you should watch this webinar? Here are some of the signs that this webinar is for you:

• You’re looking to improve the overall quality of the leads you are getting online
• You’d like to increase the likelihood of your leads becoming paying customers
• Your content (website, blog, or social) doesn’t seem to engage your target audience
• You’re unsure which digital marketing tactics to use and when depending on your lead generation goals and KPI

Download the slides here.

Bonus post-webinar resources

This is one of the post-webinar resources, called WSI Traffic and Leads Calculator, to help businesses set up the goal before any lead generation campaign starts.

This is one of the post-webinar resources, called EBOOK: HOW TO CREATE BUYER PERSONAS + TEMPLATE, to help businesses leverage what they know about their ideal customers to deliver more targeted messaging and high-value content.

WSI’s Expert leading the session:

Gerardo Kerik

Gerardo is a digital marketing, multi-cultural, and technology leader and the Managing Director of a WSI Agency located in Atlanta, Georgia. As a WSI Consultant, he is passionate about helping CEO’s, business owners, and marketing executives improve their ROI by generating more leads and sales. Before WSI, Gerardo held executive positions in Fortune 500 companies including Diageo, Disney, and Time Warner and launched brands and products for companies in the US, Europe, South East Asia, and Latin America.

Digital marketing tips, tricks, and best practices against Covid-19 crisis

This WSI’s webinar serie started just after the Covid-19 outbreak in 2019.

This session is the third in 2021. It is about helping CEO’s, entrepreneurs and marketers to stay strong during these tough times. We hope you will take away some actionable insights from this webinar that you can look at implementing rapidly.