How consumer search behavior has changed and why companies are increasing their SEO budgets
This webinar in our Ahead of the Curve series looks at the role search engine optimization plays today―why companies are increasing their SEO investments and how consumer search behavior has changed as a result of lockdown protocols and social distancing.
Digital marketing tips, tricks, and best practices
Our goal is to share the latest digital marketing tips, tricks, and best practices to help you combat the impact COVID-19 is having on your business.
This webinar Covid-19 about Consumer Search Behavior
This webinar in our Ahead of the Curve series looks at the role search engine optimization plays today. Why companies are increasing their SEO investments? And how consumer search behavior has changed as a result of lockdown protocols and social distancing.
Takeaways
During this webinar, you’ll learn:
- Why companies are investing in SEO to lead them through COVID-19
- Which short-term and long-term SEO tactics you should be leveraging
- How consumer search behavior has been impacted by social distancing
- Why you need to keep up and even increase your SEO activities
WSI Expert leading the session:
Mark Jamieson Bankoff
Mark has more than 20 years’ experience in sales and marketing and specializes in a holistic approach to SEO, strategy development, and social selling training. He has worked with organizations like the Government of Canada, embassies and large private companies throughout Canada, the US, and overseas. Mark authored the chapter on SEO and Social Media in WSI’s recently published book, Digital Minds: A Strategic Approach to Connecting and Engaging with Your Customers Online.
Watch the webinar – 39 minutes
Download the slides here.