5 Reasons Why Website Accessibility is Good for Your Business AND Customers

What is website accessibility, and why is it important?


Website accessibility is no longer a nice-to-have; it’s a must-have for all businesses. In fact, according to one study, 71% of website visitors with disabilities will leave a website that is not accessible (Forbes).

The most obvious benefit of web accessibility is that it helps people with disabilities enjoy your website’s content, products, and services. But the idea that accessibility only aids a specific group of people is a common myth. In actuality, making your website more accessible is beneficial to all of your website visitors. It also provides advantages to your business in several other ways – and some of them may surprise you.

Takeaways of the website accessibility webinar

In this free webinar shot on June 30th, we shared best practices and valuable tips to increase your website accessibility. This session is a must-attend event for anyone with a website!

Not sure if you should watch this webinar? Here are some of the key takeaways:

  • What elements can impact your website’s level of accessibility? 
  • What are the marketing, legal, and business benefits of having an accessible website?
  • How can you get started with making your website more accessible?

Download the slides here.

Bonus: Download our Website Accessibility Checklist – The key milestones and steps you need to take over the next 90 days to improve your website accessibility!

WSI Digital Marketing Consultant leading the session

Eric Cook

Eric is a former 15-year community bank executive, now serving the financial services industry as a digital strategist and award-winning web designer with WSI since 2007. An accomplished speaker, Eric has been educating businesses on the benefits of digital marketing for many years. Eric has also written a chapter in each of WSI’s three Digital Minds book, authoring the Conversational Marketing chapter in WSI’s most recently published book, Digital Minds: A Strategic Approach to Connecting and Engaging with Your Customers Online.